We take a break from chronicling the collapse of the economy for some happier news. CrunchGear says Kindle 2.0 is finally on the horizon: "We’ve got a seat at another conference on Monday, February 9, and unless they’re announcing a Bezos-themed amusement park in the Ukraine, I’m pretty sure we’re going to see the Kindle 2." Here's a second source, doubters. The design is supposed to be significantly upgraded, but the question everyone has is how much the new candy costs. Will Amazon stick to its $359 guns? And will they make more than 500 of them this time?
Results tagged “ereader”
There's talk that Kindle sales have hit a wall recently, so we have a new slogan for Amazon: "RE: Kindle your love of reading." *crickets* Well, we have all sorts of buzz to report, too. First, there's the 8.5" x 11" textbook edition of Kindle. Then there's that $100-off-a-Kindle deal. Finally, there's the Kindle 2.0 rumor-mongering: "[T]he new version is significantly thinner, has a better screen, is more stylish and includes fixes to some of the user interface annoyances with the first version." Now how much would you pay? $249-$299?
We don't have a shred of evidence for that headline; it's a gut thing. We're rollin' Jack Fuckin' Welch-style. But Citigroup research analyst Mark Mahaney does predict this will be a Kindle Christmas; he's doubled his sales estimates to nearly 400,000 units. At $359 per, that's over $136 million from a single product. Mahaney says Amazon's e-reader will bring in $1 billion by 2010. This projection is based on the Kindle selling as many units in its first year as the iPod. No one outside of Amazon knows how many that is--Mahaney is guesstimating, using in part the 4,000+ mostly positive Kindle reviews on Amazon's site, more than half of which give it 5 out of 5 stars. Our favorite contrarian response? Peter Kafka says hold on a sec: "iPod users immediately had access to thousands of songs they already owned the minute they synced their machines to their computers. And they could get anything else they wanted for free (if they chose to steal). Kindle users, however, are pretty much forced to pay $9.99 each time they want a new title."

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