Can Jesus Scale? Mars Hill Sells Social Network

Zondervan, "a world leader in Christian communications," says it's just bought Mars Hill's social-networking, community-building software The City (we prefer "Christbook"), which was the brainchild of ex-Amazonian Zack Hubert. Now Zondervan will roll the software out to online churched-up types all over, hoping to recreate the Mars Hill experience: "Mars Hill launched The City earlier this year to create a dynamic, engaging interactive online community for its more than 7,000 members. Within two months of launch more than 85% of the church's members had signed up and more than 75% visit the site every single day." That daily Bible reading plan must be a doozy.

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I noticed the Redmond location was closed down the other day.

Could these divestitures be part of the congregation's inevitable exodus to the planet of the same name?

The Redmond location of Mars Hill Church was closed down because the campus outgrew the small location. They have since moved to a new, larger location in Bellevue.

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