Protest Is Dead

fakeprotest.jpegYesterday at about six o'clock in Westlake Center square there was a protest going on. Matching shirts, coordinated singing and sign stamping; it was the most together group we've seen demonstrating since...ever, probably. Westlake's mix of teenager hanger outers, office workers and shoppers gave them a wide berth, hanging out on the fringes as if gulping a huge breath of air before darting for the entrance to the mall. Don't look, don't acknowledge, don't--for god's sake--stop when one of them has you in their sights. Dammit, Lush is right there! Is there another entrance?

It looked like a protest, acted like a protest, and Westlake denizens treated it like a protest, but it was actually some kind of advertising display for an Odwalla-type juice. Is this something that happens regularly? Because it's the first time Seattlest remembers seeing this particular marketing stratagem. It sucks. We're not sure if it's more or less offensive than the guy who recently hired people to protest his Gas Works park wedding, but taken together they tell us that sign-waving, slogan-chanting protest as an expression of dissent has jumped the shark. Although there is some recent-ish evidence otherwise.

Email This Entry


Comments (5) [rss]

user-pic

That's so cold, Dan. It was a Naked Juice hoo-ha and you've referenced their competitor. Somewhere a marketing type is weeping into a skinny tall with vanilla.

"viral marketing" is usually just as tastless and tacky as this, but it works to a certain degree.
They gave me three bottles of their "no sugar added" juice-crank with nothing as much as an acknoledgement. I drank one on the spot, one for breakfast this morning and one will get mixed with some ice cream and vodka later tonight. Not bad for free stuff, and i'm still not paying $4 for their smoothies.

Yep, the "better-than-Odwalla-which-isn't-saying-much" competitor was handing out bottles on Wed. in Steinbruek Park. And #3 was right, they were handing out "poundafruit!" juices like they were cheap paper flyers. I snagged two, and shook my head in embarrassment for the fools dressed as fruit marching around with signs performing their marketing/street theater shenanigans.

That said, I'm glad the powers that be realized that many of the Steinbruek regulars aren't getting enough fruit in their diet...

Were the Seattle chapter of the LaRouchie Doucheies there? Arn't they usually right around there to hand out their crazy LaRouche flyers?

Jake of 8bitjoystick.com

hey a tunnel to siberia would be rad- you could drive there in a hydrogen car!

Post a comment (Comment Policy)

Tips

About Seattlest

Seattlest is a website about Seattle. More

Editor: Regis Lacher Publisher: Gothamist

Contribute

Latest Tip:

In Woodinville there's a hole-in-the-wall charcuterie named Bill The Butcher which has the most outl
[more]

Latest Photo:

Recent Comments

Subscribe

Use an RSS reader to stay up to date with the latest news and posts from Seattlest.

All Our RSS