Please, Sweden, Seattlest Needs a New Shirt

000511.gifSeattlest is too cool for the Gap and too busy for thrift. How's a thirty-something guy to dress himself, then? We handle it by wearing the same two pairs of jeans and the same four shirts in different configurations every day. Then, once a year, when we're in Chicago to visit family and friends we make a point to get to H&M downtown to replace two of our shirts. Right now we're kind of hurting--the last visit to Chicago happened to be in February when it was a billion below. We were on Michigan Avenue, even, but couldn't make it the last few blocks to H&M. It was like being turned back from the summit of Everest with only a hundred feet or so to go: we could have gotten our two shirts but we would have sacrificed a few fingers or toes to frostbite for them. If you're not familiar with H&M they're like the Ikea of clothing. Aside from also being Swedish, they sell stylish (arguably), cheaply manufactured (arguably) clothes for reasonable (unarguably) prices. You can look reasonably well-dressed if you outfit yourself head to toe there, and, ok, it is a little like Urban Outfitters but you'll be a lot less cheesy, a little more Euro and will be enfattening the wallet of some faceless Swedes instead of that right-wing guy who owns Urban Outfitters. The first time we went into an H&M we were in Berlin where they were on almost every single corner, like Starbucks or something. It was paradise. We buy our underwear there, and almost exclusively there. We need a fifth shirt, badly, to round out the work week. It's been a while and we're getting desperate, which is why this wholly unsubstantiated, but entirely believable rumor has us so excited:

hi- i heard a rumor this weekend that h&m is opening a store in the university village. i went to h&m's website and i cannot find ANYTHING on it... ?

Oh please let that be true.

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Comments (9) [rss]

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Well other than almost peeing my pants out excitement...I did some research and heard that they are thinking of tearing down the key bank. Could that be the future H & M???

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i agree; i go home twice a year, save my money betwee trips and then make my biannual journey to San Francisco to H&M.

however, i heard like six months ago that TWO H&Ms were opening in Seattle -- one in U-Village and one downtown where Barney's (maybe) used to be. I've spent hours googling every possible word configuration i could think of to find more details on this, but nothing.

so don't pee your pants just yet.

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i, too, have been hearing these rumors. i have never known this town to be so gossipy! but i have known this town to greatly lack in the fashion sense - is that reason enough to get passed over by h&m?

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Hey, in Seattle, fleece is formal. Who needs H&M when we've got REI?

oh oh oh! im so glad you posted this because i have been doing a little research on this myself lately.

im moving to vancouver in august so i was looking to get my h+m on there (im a fan of h+m madrid and paris). but there are none. except there were rumors on the street that a store was opening soon-- several locations were mentioned.

because im such the sleuth i checked h+m careers to see where they were hiring. --one vancouverite told me that h+m is really sketchy about disclosing any information but i snuck it out of their career site because they were looking for managers. then i emailed the mall administration and was informed that h+m will be opening in early september with no set date yet.

if there is no seattle store, coquitlam centre in greater vancouver will be seattles closest. seriously its only a three hour drive. totally worth it. lucky for me i'll be up north bathing in h+m clothing.

so far no info on the h+m side of things for seattle. http://www.hm.com/us/workingathm/newlocations__worknewlocations.nhtml
i have a contact at barneys so i'll ask. keep us updated, please.

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I'm intrigued. I would love it if H&M came to Seattle in regards to UVillage, maybe that area that is being built over Blue C Sushi?

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Nothing official, but I've actually been hearing rumors of an H&M coming into a re-modeled Northgate Mall. Downtown would be better, but I'll take N-Gate. Target and H&M in one fell shopping swoop!

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Heard the H&M in UVillage is going in the A&F location (I guess they are moving out...)

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it will be a mixed blessing if it happens. nice that it's so close. bad that soon everyone will shop there, rendering it as useless as urban outfitters is soon becoming. i kind of like the adventure of finding random h&m's on vacations to the east coast or europe and stocking up every once in a while...

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Editor: Michael van Baker Publisher: Gothamist

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